About-Face Meaning: Definition, Origin, and Examples

The phrase “about-face” originates from military jargon, where it commands soldiers to make a 180-degree turn. This page delves into the meaning and origin of this idiom, providing illustrative examples to enhance your understanding.

Let’s start with a concise about-face definition!

Definition

The idiom “about-face” refers to a complete change in direction or opinion, often abruptly. It originates from military drill commands where soldiers turn 180 degrees to face the opposite direction. In everyday language, it signifies a significant reversal in one’s attitude, behavior, or policy.

Uses of “About-Face”

“About-face” can be used as an interjection, a noun, and a verb:

• Interjection:
  • Used as a command in military drills.
  • Example: “About-face!”
• Noun:
  • Refers to the act of turning to face the opposite direction or a complete change in attitude or opinion.
  • Example: “The company’s sudden about-face on the issue surprised everyone.”
• Verb:
  • To turn to face the opposite direction or to change one’s attitude or opinion completely.
  • Example: “She about-faced on her decision to move abroad.”

Origin

The term “about-face” has its roots in military jargon. It is derived from the command “About, face!” used in military drills and parades. When soldiers hear this command, they turn around to face the opposite direction.

This military command first appeared in English around the early 19th century and has since evolved into a common idiom used to describe a dramatic reversal in decision-making or opinion in both personal and professional contexts.

Synonyms of “About-Face”

These about-face synonyms can help convey the same idea of a significant change in direction or opinion:

1. Reversal
2. U-turn
3. Turnaround
4. Flip-flop
5. Change of heart
6. Shift
7. Volte-face
8. Switch
9. Pivot
10. Backtracking

Examples

• After years of advocating for strict environmental regulations, the senator made an about-face and began supporting policies favoring industrial growth.
• The company performed an about-face in its marketing strategy, shifting from traditional advertising to a focus on digital and social media platforms.
• John’s sudden about-face on the issue of climate change surprised his friends, as he had been a staunch skeptic for many years.
• After working in finance for a decade, Sarah did an about-face and pursued a career in the arts, following her true passion.
• Mark did an about-face on his eating habits, switching from a meat-heavy diet to a strict vegetarian lifestyle.
• The public’s opinion on the new law saw an about-face after a major news outlet published a revealing investigative report.
• Following a heated argument, Mary and Tom’s relationship saw an about-face when they decided to go to couples therapy and work through their issues.

Conclusion

The about-face meaning is derived from the military jargon. It is a powerful expression that encapsulates the idea of a complete and often sudden change in direction, opinion, or behavior. Understanding its military origins helps to appreciate its dramatic connotation, making it a vivid and effective phrase in both writing and conversation.